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Calculating the break-even point for online campaigns
Posted by admin on May 19, 2010 in General eBusiness
How do you know the point in a campaign where fixed and variable costs are left behind and profitability starts?
You can calculate the break-even point to know the answer to this very important question. Often-times we have to look at a past campaign’s response performance to reasonably predict the future.
According to Wikipedia break-even is defined [...]
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