Argument for Usability Testing (UX) in your organization: Pay now or pay later
What is UX testing/study anyway?
Collection of qualitative data that can have quantitative outputs that lead profitable changes to Web sites.
Building our Web sites to act, and react, like users expect them to based on experience from other sites that follow basic usability principles.
Why not analyze Web metrics or use your Quality Assurance (QA) group [...]
The reset/clear button: please go away
I have been using the Web since 1996 and I can’t remember ever using a “reset” or “clear all” button while filling out a form; not even once. Let me correct myself. I’ve never used the reset button for its intended purpose. I have however hit the reset button by mistake a few times when [...]
Review of the #sears .com home page
October 7, 2009
This is my first Web site home page review post. I will be evaluating Web sites’ home pages based on my own opinion to tell you what I find that organizations are doing; right and wrong. My perspective is from an outsider looking in. It is impossible for me to know what an [...]
Brick & mortar store merchandisers are usability experts
Think about it. When you walk into any grocery store, no matter which one you choose, you can find eggs, Kellog’s Corn Flakes, Diet Coke, milk, and carrots all within 5 minutes. In-fact, whether or not you have 2 items or 55 items to buy you can do it fairly quickly. Seldom is there [...]
9 Powerful ways to boost profitability on your site
In the spirit of the date, 9/9/09, I thought it would be a good time to remind you of some tried and true methods for boosting profitability on your Web site. Remember, often times just fixing one or two things on your site will only result in a small boost but depending on your traffic [...]
Web site revenue leaks…
I define a revenue leak as something that causes a Web site to lose money. As we all know water leaks come in many different degrees of severity. If you forget to turn your faucet all the way off you’re probably going to have a very slow leak. If you accidentally dig in [...]
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- Working on a usability testing approach document to end out the week for some of my company's online tools. #conversion #ux
- A little Kashmir by Led Zeppelin is rocking me into the 3 day weekend :-)
- @AmyCueva Thanks for the Healthrageous.com link. My company is researching vendors like this now!
- The presenter for Limeade is a Mac user.. bonus points already #apple
- Now attending a Limeade Webinar for healthproductivity/wellness tools
- "The mass appeal of Facebook is a boon in the short term for marketers looking for reach in an age of media fragmentation."