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How can social media marketing increase profitability?

Posted by admin on May 17, 2010 in General eBusiness

Being an online strategist these days isn’t just about making traditional usability and branding recommendations about improving the conversion rate for companies trying to sell products and services. It has always been about connecting prospects to people inside the company that are passionate about what they’re selling but now connections, and profits, are being made [...]

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The reset/clear button: please go away

Posted by admin on Nov 10, 2009 in General eBusiness

I have been using the Web since 1996 and I can’t remember ever using a “reset” or “clear all” button while filling out a form; not even once.  Let me correct myself. I’ve never used the reset button for its intended purpose. I have however hit the reset button by mistake a few times when [...]

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